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Why Do New Websites Fail? (Good Website Design Isn’t Everything)

Good website design is not the key to making your online business take off. Not by a long shot. Here’s what’s funny, though: Our industry would have you believe the opposite. Why? Because most in the marketing space are selling design-driven websites, NOT optimised, revenue-generating, inbound marketing platforms – which are what you actually need to win in online business. In a perfect world, you would get a mix of both. However, that’s not always the case. Good Website Design [...]

How to Win with SEO in 2019: 4 Simple Best Practices

If you want to pull in organic traffic from search and reap the benefits, SEO (search engine optimisation) is vital to implement on your web pages. However, as technology and search advance, some techniques need to die, while others should be prioritised. There are lots of guides out there about SEO best-practices with varying information. Trying to decide which strategies deserve your attention right now can be dizzying. To help clear that up, we’ve compiled 4 important best-practices to focus [...]

3 Steps to Win with Google Search Ads

Ask anybody: Google search ads are notoriously difficult to create.For most keywords, you’ll be competing neck and neck with thousands of other businesses who want to show up at the top in search results.How do you stand out? How do you create ads that win clicks?As it turns out, there are a few steps you can take to differentiate yourself and achieve both goals.How to Create Amazing Google Search Ads in 3 StepsTry these steps and watch your Google ads [...]

Facebook Ads Guide: 3 Steps to More Profitable Ads

Chances are high that your target users are hanging out on Facebook. How can you get their attention and turn it into profit? One proven way is through Facebook ads. The only problem? Facebook ads are so easy to create, anyone can do it. You need a deeper knowledge of the application to make your ads work for you. Sure, anyone can create an ad, but not everyone can create a profitable ad. With that in mind, follow our [...]